Presentation by Terilyn Finders and Roy Combs on December 8, 2011

All organizations face crises. From personnel matters to on-campus disruptions, the key to effective crisis communication is to tell the truth—and say it first. If "no comment" is your standard response, you inadvertently prompt the media to "dig" deeper for information. Fagen Friedman & Fulfrost Director of Communications Terilyn Finders and Partner Roy Combs share tips for managing both internal and external audiences, including the media.